REEF
Reef's thirty-year heritage traces back to two brothers from Argentina, Fernando and Santiago "Santi" Aguerre. Fueled by their passion for surfing, and armed with a unique entrepreneurial spirit, the brothers acted on an idea to create a high quality, comfortable, active lifestyle sandal. Attracted to the Southern California lifestyle, Santi moved to California in the early 80's and would shortly reunite with his brother. Fernando graduated from Law School and headed to La Jolla to help co-found Reef. With $4000 working capital, hard work, dedication and some savvy marketing ideas, the brothers’ built Reef into the #1 sandal brand.
YETI
YETI is an Austin, Texas-based manufacturer of outdoor lifestyle products such as ice chests, vacuum-insulated stainless-steel drink ware, soft coolers, and related accessories.
In 2006 YETI Coolers was founded with a simple mission: build the cooler you’d use every day if it existed. These coolers are built for the serious outdoor enthusiast rather than for the mass-discount retailers and today are the cooler of choice for outdoor enthusiasts and backyard barbecue kings.